4/29/2013

SLOANE FINE TEA

 

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Pre pet godina, Hoda Paripoush pokrenula je Sloane Fine Tea, malo čajno carstvo sa vrlo ekskluzivnom ponudom, upakovanom u najfinija pakovanja. 


Hoda, rođena u Indiji, odrasla je pijuckajući čajeve. Vremenom je ovo uživanje preraslo u ozbiljan poziv, s obzirom da se Sloan Tea prodaje u 120 prodajnih mesta širom cele Kanade, gde je njena porodica emigriala 1984, kada je Hoda imala tri godine.

“Being born into a Persian family and having a strong Indian influence growing up, tea was almost exclusively the only beverage consumed in the home. It was the first beverage of the day and the last beverage at night, not to mention the multiple cupfuls consumed during the afternoon.”

 

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Svaki ozbiljan tea aficionado umeće da uživa u njihovoj izuzetnoj ponudi super finih mešavina i egzotičnih ukusa. No, pre nego što pređemo na same čajeve, red je da spomenem i ove predivne metalne kutijice. Pored toga što je direktor komanije i glavni tea sommelier u istoj, Hoda je i dizajnirala ova božanstvena pakovanja za svoje čajeve, inspirisane njenim putovanjima po svetu.

“As an active collector, I’m constantly searching for things that strike a chord and make the heart giggle, to create an emotional response. It might be a discovery in an antique shop in Darjeeling, or an item from a local market. In either case, it has to be meaningful and tell a story.”


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Ne bih vas mnogo gnjavila sa pričom kako sam ovde pronašla najčudesnije i najraspevanije kombinacije aroma i ukusa. Možda je najzgodnije da vas lično upoznam sa svojim favoritima. Dakle, pored Almond truffle-a, orhideje i kombinacija koje ste mogli da pročitate sa kutijica tu su i (sa leva na desno) :


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1.
Jade Halo
  / An exquisite green tea that is created by an ancient artisanal technique whereby select young buds are individually curled so as to create exceptional rings, or “halos”. Extremely limited quantities of this tea are produced each year, making it remarkably rare.

2. Rouge ProvenceRooibos, also known as Red Tea, is an anti-oxidant-rich herbal plant from South Africa. This tisane is light and fruity, and will transport you to a summer's day in the South of France where phenomenal and fresh floral notes abound.

3. Oolong Crème / This signature oolong from the Wuyi Mountains in China is said to have come about when the moon fell in love with a comet. The comet passed her by, as comets will do. The moon cried milky tears which chilled the tea fields, withering the leaves and giving them a delicate creaminess.

4. Heavenly cream / A divine tea, full of creamy richness and velvety smoothness- heavenly in every way.  A beautiful long leaf Ceylon base, is blended with balanced notes of bergamot and creamy vanilla.


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1. Crimson Berry / A stunning crimson coloured infusion is created by this true berry blend. Lush cranberries, blueberries, and elderberries combined with hibiscus, lemongrass and a touch of rooibos, creates an utterly fresh and fruity cup.

2. Citron Chamomile / A calming mélange of Egyptian chamomile, fruits and herbs. This tisane, created by a medley of chamomile flowers, rose hips and subtle slices of citrus fruit creates an enticing balance of tart and sweet. The warmth of Indian Lemongrass rejuvenates the palate and adds depth to this soothing tisane.

3.  Masala Chai Classic / Inspired by the bustling streets of Kolcata, this chai would cause a Chai wallah to pour with pride. Blended with high-grade green cardamom, whole cloves, cinnamon, and ginger, this truly authentic blend is sure to warm and satisfy.

4. Jasmine Jade PearlThe most tender green tea leaves and silvery down-covered buds are gently steamed after plucking, hand-rolled into small "pearls" and scented with fresh jasmine blossoms. This tea from Fujian Province,  undergoes a traditional scenting process whereby the tea is married with five times its weight in jasmine blossoms. The flowers blossom in the cool night air and leave behind their lavish and intoxicating fragrance.

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Meni je lično cela ova Sloane priča je divna. Uvek se rastopim nad temeljnim delanjem, istraživanjem, rastom i razvijanjem nekakvog solo poduhvata.  Sloan Fine tea sa Hodom Paripoush na čelu, izrastao je za kratkih pet godina u vrlo ozbiljnog igrača. Njihovi ukusi su promišljeni, pakovanja brižljivo osmišljena, sajt besprekoran, opisni tekstovi fini i nedaveći. Čovek tako lako može da se prevari i stekne uticak da je reč o nekakvoj korporaciji a ne o petogodišnjem čedu.

“I’ve never been one to take the easy road, or to be afraid of hard work, but I couldn’t accept the absence of passion in my career. I knew that I would be a poor physician, even on the best of days, if I did not truly love what I did.”

 

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3 comments:

  1. Wow kakva divota <3 odusevljena sam..kako pakovanjima tako i sadrzinom..

    ReplyDelete

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